After pimping HBO to premiere his performance art piece/music video for “Picasso Baby” a few weeks back, Jay Z will be premiering his documentary, “Made In America” on Showtime on October 11, 2013.

In the trailer we get a sneak peek at what went into pulling off the historic “Made In America Festival” in 2012, including strong-arming RUN-DMC into their first show in ten years and recruiting Ron Howard for the job. The second Budweiser Made In America Festival kicks off this weekend in Philadelphia.